Mr. Shiraishi has more than 25 years of hands on experience in the advertising industry and became the Creative Director for NBC Universal Japan. After his involvement with global projects he held a management position within a major advertising agency and worked with companies such as Beacon Communications, Grew Worldwide, and McCann Healthcare Worldwide. At the New York Festival he was awarded the Asia Pacific (ADFEST) and Dentsu Advertisement prize (PROMAX). Prior to his career in the advertising industry he was the CCO and COO of two tech companies and managed all international affairs. Currently, Terry manages his own Blockchain marketing agency, White Ray Co., LTD.